DEFINE | PROMOTE | ENGAGE | EXPAND
Branding is the positioning of your product, service or image. When branding yourself, YOU are the product; YOU are the brand. Panelist will discuss the pros and cons of pushing their brands as well as cover effective ways to brand oneself in the world of cosplay through social media, promotional items, themed events, partnerships and networking. Participants will learn to identify what differentiates them from the herd and hone in on what makes them special! Topics: Defining Your Brand, Knowing Your Target Audience, Effective Social Media Tools, Subscription Content Services, Partnerships and Expanding Your Reach.